EDUCATIONAL MODULE - FIRST EDITION

Launched in 2020, the first Sea Beyond project involved a network of secondary schools on an international scale over a four-month period.

The project explored the theme of ocean awareness and its values, the issue of plastic-related pollution of the marine environment and the fashion industry's contribution to sustainable production practices for the benefit of the seas.

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On March 26th 2021, during a digital event, the Prada Group and UNESCO-IOC chose the winning campaign among the proposals developed by high school students to raise awareness on ocean preservation.

THE PARTICIPATING SCHOOLS

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«During the first edition of the project, these incredible students learned ocean literacy and were invited to be part of an international ocean movement committed to advocate its value. It was very hard for both the teachers and the students to stay focused during these difficult months, experiencing home schooling and all the challenges related to the pandemic. Their enthusiasm has been really touching.»

LORENZO BERTELLI, Prada Group Head of Corporate Social Responsibility

«The global scale of the problems facing the ocean means that no single country or organisation can fix them all. We need partnerships across science, decision-makers and the private sector to create a sustainable ocean economy that uses the ocean but also preserves and cherishes it. Together with the Prada Group, we hope to mobilise more and more students from around the world and transform their energy and creativity into a vector towards a more ocean-literate society.»

VLADIMIR RYABININ, Executive Secretary of the Intergovernmental Oceanographic Commission and Assistant Director General of UNESCO

THE WINNING CAMPAIGN

The winner was the Portuguese school Agrupamento de Escolas de Vialonga in Vialonga (Lisbon), with the short cartoon “Redes circulares: Cerco ao plástico no mar”, (“Circular nets: a sea of plastic”). The video showed the catastrophic plastic pollution that endangers ocean ecosystems and how to recollect plastic waste for upcycling opportunities.

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THE MEMBERS OF OUR JURY AND THE MODERATOR

Alessandro Baricco
Contemporary writer and public intellectual
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Alessandro Baricco

Alessandro Baricco is one of Italy’s most versatile contemporary writers and public intellectuals. Known for his bestselling novels “Land of Glass” (Campiello and Prix Medicis Prize winner), “Ocean Sea” (1993) and “Silk” (1996, translated into 16 languages), Baricco has also had a prolific career as television host of cultural programs, as a playwright, and essayist. His fourth non-fiction book “The Barbarians” (2006) tackled the relationship between writing and the digital cultural revolution. In his latest book “The Game” (2018), Baricco has returned to this topic enlarging his perspective to the impact of the digital revolution on humanist thought and culture at large. The book represents an intellectual preface to the principles that Baricco has applied to the Academy program of the Holden School of Contemporary Humanities that he founded in 1994 in Turin (Italy). 

Lorenzo Bertelli
Prada Group Head of Corporate Social Responsibility
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Lorenzo Bertelli

Lorenzo Bertelli, aged 32, has been Group Head of Marketing since 2019 and from 2020 has been appointed Group’s Head of CSR. He is responsible, on one side, for the Group’s Marketing and Communication strategy and for the development, innovation and sales analysis of the retail channel for all the Group’s brands and, on the other, for the Group’s overall approach to sustainability strategy and initiatives. He joined the Group in 2017 as Head of Digital Communication and was appointed as Head of Marketing and Communication in 2018. Mr. Bertelli has also been Director of Prada Holding S.p.A. since 2015. Lorenzo Bertelli obtained a degree in Philosophy at San Raffaele University in Milan in 2008; he is the son of Miuccia Prada and Patrizio Bertelli, the Chief Executive Officers of the Prada Group.

Anne de Carbuccia
Environmental artist and filmmaker
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Anne de Carbuccia

Anne de Carbuccia is a French American artist and filmmaker who travels to the world’s most remote locations to document through her art endangered environments, species and cultures. Her images have been exhibited in museums and public institutions throughout Europe and the United States. Her debut short film, One Ocean, was presented at the 75th Venice International Film Festival. Anne has established the Time Shrine Foundation in the USA and the One Planet One Future Association in Italy, to raise awareness on climate breakdown and human-caused threats to the planet. She is currently working on a feature a forthcoming documentary on the challenges of the “Anthropocene”.

Fabien Cousteau
Aquanaut, ocean conservationist, and documentary filmmaker
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Fabien Cousteau

Grandson of Jacques-Yves Cousteau, Fabien spent his early years aboard his famous grandfather’s ships, Calypso and Alcyone and learning how to scuba dive on his fourth birthday.
From 2006 to 2010, Fabien was part of a multi-hour docu-series called, “Ocean Adventures” with his father, Jean-Michel Cousteau, and sister, Céline, inspired by his grandfather’s famous 1978 series, “The Cousteau Odyssey”. In the following years, and as a member of multiple cause- driven, Fabien has been working with local communities and children worldwide to help restore local water ecosystems. In June 2014, Fabien and his team of aquanauts embarked on Mission 31, the longest science expedition to take place at Aquarius, the world’s only underwater marine laboratory located in Florida. Fabien’s Mission 31 broke new ground in ocean exploration and honored the 50th anniversary of his grandfather’s original underwater living experiment (Conshelf Two) by going deeper, longer and further, while broadcasting the Mission live on multiple channels. Early in 2016, he founded the Fabien Cousteau Ocean Learning Center (“FCOLC”), to fulfill his dream of creating a vehicle to make a positive change in the world. Currently, he is working on multiple projects and dedicates much of his time to the FCOLC’s marine restoration programs and research initiatives including: Coral Reef Restoration, Mangrove Restoration, Beach Clean Ups, Sea Turtle Restoration and PROTEUS™. Recently Fabien was named an Honorary Advisor to the NGO Committee Sustainable Development-NY, whose purpose is to monitor and influence the implementation of the UN Sustainable Development Goals (SDGs).

Kerstin Forsberg
Marine scientist and social entrepreneur
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