PRADA GROUP MAKING OF
Prada Re-Edition 1995
SEA BEYOND, promoted by the Prada Group and UNESCO’s Intergovernmental Oceanographic Commission (IOC), is an educational programme to raise awareness of sustainability and ocean preservation.
The project – which has been supported by a percentage of the proceeds from the sales of the Prada Re-Nylon collection – underscores the Prada Group's commitment to sustainable choices, in line with the United Nations 2030 Agenda and its 17 Sustainable Development Goals (SDGs).
Since its debut in 2019, the project has trained around 300 international secondary school students and, in January 2021, was officially linked to the UN Decade of Ocean Science for Sustainable Development.
The second edition of the project was launched on June 8, 2021, on World Oceans Day. On March 22, 2022, on the occasion of the World Water Day, Prada Group and UNESCO’s Intergovernmental Oceanographic Commission (IOC) further strengthened their commitment to the preservation of the sea by providing an update on the three initiatives of the educational programme.
“On this important day for our planet, let’s remember that sustainability and the preservation of our resources are closely linked to education. Even though it is difficult to find solutions for the climate emergency that surrounds us, only through education and daily small gestures, we will concretely accelerate towards the change we need.”
Lorenzo Bertelli, Prada Group Head of Corporate Social Responsibility
Ten schools in the following countries have joined this second edition: Brazil, China, Italy, Mexico, Peru, Portugal, South Africa and United Kingdom.
A series of webinars led by UNESCO experts, dedicated to teachers and students of the participating schools started in October 2021. These trainings provided an opportunity to learn more about the ten challenges of the Ocean Decade for Sustainable Development. As part of the training project, the participating schools received a recyclable cardboard to experience a virtual reality content dedicated to the SEA BEYOND initiative.