PRADA GROUP MAKING OF
Prada Re-Edition 1995
Set in Arcosanti, conceptual architect Paolo Soleri’s futuristic urban experiment erected in central Arizona, USA in the 1970s, the latest Miu Miu campaign presents a meeting of young minds.
Elle Fanning, Adwoa Aboah, Olivia Anakwe, Edie Campbell, Oumie Jammeh, Faith Lynch, Rianne von Rompaey and Cameron Russell all don outfits from the Spring/Summer 2018 collection; women who promote progressive attitudes dressed in the designs of a woman who loves to nurture experimental thinking, immersed in Arcosanti’s historically radical architecture.
Inspired by Solieri’s concept of Arcology – a fusion of architecture and ecology – photographer Alasdair McLellan depicts clothing that shares a certain utopian utility with Arcosanti: the spartan yet wistful nature of the futurist community is explored through the repurposing of decorative floral pattering and plaid layered onto classic workwear silhouettes. Set against awe-inspiring concrete infrastructure, supple materials are accented with gemstones and wicker, leather and lace – treasures discovered in the sand. The desert in south-west Arizona stretches as far as the potential for experimentation, whether in pursuit of preservation, justice, community, design, or the liberty of free spirits.