Purpose and Values
Prada and adidas unveil the first release of their “limited edition” partnership: the iconic Superstar sneaker – originally launched in 1969 - and a new version of the Prada Bowling bag for adidas, which echoes the iconic silhouette of Prada bag with the functionality of the adidas gym bag. Both products are offered in optic white with black detailing, immediately recognizable, outlining the genesis of Prada for adidas.
Every piece, offered for woman and man, is Made in Italy by Prada, indicating the superlative quality and is available in exclusive limited editions of 700 pieces, numbered with a unique serial.
“Prada for adidas Limited Edition” collection retails online through prada.com and adidas.com, and at selected worldwide Prada stores.