NEWS
April 2019

MIU MIU PRESENTS THE NEW FRAGRANCE “MIU MIU TWIST”
IN SHANGHAI 

On March 26, Miu Miu presented the new fragrance Miu Miu Twist in Shanghai, at the Lafayette Art&Design Center, in the popular area of Xintiandi, set up for the occasion with a special display inspired by the advertising campaign film. The protagonist of the campaign Elle Fanning attended the event, along with over 200 guests including local influencers and celebrities. The presentation was animated by a group of “mutant” dancers and by the showing of the advertising campaign film - created by the artists’ collective CANADA, and ended with the live performance of the Chinese band “Double”.