Purpose and Values
A friction, an interaction, between light and dark, fragility and strength, romance and aggression: highlights of the Fall/Winter 2019 Prada Men’s and Women’s show are captured, distilled and recontextualised as still and moving imagery by Willy Vanderperre in the “Electricromance” reportage.
Framed by evocative, dramatic elements of the show decor - foam-padded spikes, exaggerated light-bulbs with glowing filaments, the bare concrete walls of the vast Deposito space - the cast of models twist and turn through a monochrome panorama, like figures from a science fiction movie.
Close-up and long-shots shift our focus, animate, showcasing entire outfits and isolated, intimate details. The palette is precise, colour heightened against the darkness. The mood is poetic but without nostalgia.
Photographed and filmed by Willy Vanderperre
Models: Kirill Astashev, Sora Choi, Freja Beha Erichsen, Pablo Fernandez, Wellington Grant, Gigi Hadid, Yang Hao, Freek Iven, Na, Jekabs Subatovics, David Van Brusselt, Anok Yai