Purpose and Values
Paris, June 27th, 2023 – At the UNESCO Intergovernmental Oceanographic Commission’s Member States Assembly (taking place from June 21 to June 30, 2023), Prada Group and IOC/UNESCO announce a new enhanced partnership within the framework of SEA BEYOND, the educational programme dedicated to the dissemination of ocean literacy principles and ocean preservation, conducted together since 2019.
At UNESCO’s headquarters, an official press conference takes place, with the following individuals in attendance: Vladimir Ryabinin, IOC/UNESCO Executive Secretary and Assistant UNESCO Director General; Lorenzo Bertelli, Prada Group Head of Corporate Social Responsibility; Liborio Stellino, Italian Ambassador at UNESCO; Francesca Santoro, IOC/UNESCO Senior Programme Officer.
In light of the new partnership agreement, which includes Prada Group’s bold commitment to make an ongoing donation of 1% of Prada Re-Nylon collection revenues to further sustain and develop the SEA BEYOND project, a two-year new programme on ocean literacy is presented.
With the substantial increase of resources SEA BEYOND will benefit from, the programme will now extend its scope beyond education, with two new areas of focus related to the ocean: support for scientific research and humanitarian projects.
The aim of this enhanced partnership is for SEA BEYOND to become an open platform, welcoming third-party projects with ocean preservation principles at the core. IOC/UNESCO will scout relevant opportunities and will analyze and validate all the new proposals submitted by Prada Group.
The new partnership between the Prada Group and IOC/UNESCO will see the opening of an Ocean Decade Coordination Office in Venice, within the UNESCO Regional Bureau for Science & Culture in Europe and IOC Project Office on Ocean Literacy are based.