Purpose and Values
On May 31, Prada inaugurates a freshly renovated boutique in Shanghai, located in the prestigious IFC shopping mall.
The store occupies a total area of about 700 square meters, distributed on two levels, and is dedicated to women's and men's collections of ready to wear, footwear, leather goods and accessories. The facade, characterized by luminous cones that give a striking 3D effect, frames the large double window of the entrance.
Walls and canvas panels in shades of green define the interior, enriched by drawer units and display surfaces in green Aver marble. Noteworthy among the furnishing elements are wooden tables with glass surfaces, green velvet seats by Osvaldo Borsani and other pieces of design.
The space is characterized by a beamed ceiling and the emblematic black and white marble chequered floor, inspired by the historic Prada shop in the Galleria Vittorio Emanuele II in Milan.