Purpose and Values
Milan, 30 July 2020 - Prada has recently unveiled its newly revamped online shop for the Brazilian market, providing visitors with an engaging shopping experience and an original exploration of the Prada universe. From August there will also be a Prada Timecapsule section, which offers an exclusive, limited-edition product for just 24 hours once a month.
Also Miu Miu lands in Brazil, with its miumiu.com website newly revamped. The country’s visitors will now discover the heart and soul of Miu Miu with a new angle, through immersive editorial contents and a compelling e-commerce shopping experience which create a bold and memorable luxury destination in the online universe. An online presence where the unexpected, thought-provoking and artistic soul of the brand is expressed via a site crafted to make the user experience as intuitive and organic as possible. To further mark the occasion, a special product selection preview available online only includes the iconic Miu Coffer bag in an exclusive astonishing color.