Purpose and Values
Nylon Farm is the new episodic film project by Prada. A futuristic fairy-tale devised around the reality of Prada and its emblematic Nylon fabric. A fusion of heritage, present and future.
A series of four chapters, where the fantasy of a Prada ‘nylon farm’ is the surreal backdrop for an unfolding love story. The farm itself is populated with flocks of cyborg ‘nylon sheep’ - a subtle nod to Philip K. Dick and a long tradition of Science Fiction - whose synthetic fleece is harvested via this alternate reality’s forward projected technology to weave into Prada’s signature nylon. This perfect world, of artificial intelligence and automated machinery, is nevertheless combined with an unexpected variable - human nature. And the emotion.
The film is presented through Prada’s social channels, as well as on prada.com with a dedicated section - linking directly to e-commerce - to explore the inspirations and aesthetic genealogy behind the models in the Prada Nylon collection.