Purpose and Values
On December 10 in London, Miuccia Prada received the Outstanding Achievement Award, presented by the British Fashion
Council, for her outstanding contribution to the global fashion industry.
The Outstanding Achievement Award celebrates the overwhelming creative contribution of an individual to the fashion industry, who throughout their career has constantly shaped and reshaped the fashion world through their innovation and creativity.
The British Fashion Council chose Miuccia Prada for her original and pioneering approach and her capacity from the start of blending multiple creative disciplines including fashion, art, architecture and film as well as for her unique and extraordinary vision of fashion.
Miuccia Prada declared: "I am so happy to be here because more and more I feel part of this community. For all of us who work in fashion, I think we have to feel the responsibility of defending human rights and freedom that in this moment are in danger. I want to thank you all for the many messages of love and respect I have received, and I want to send the love back to you all. Thank you also to all of the people that I work with for their passion, intelligence and talent".
Actress Uma Thurman and film director Steve McQueen presented the award to Miuccia Prada.