NEWS

May 2022

MERCEDES-BENZ JOINS AURA BLOCKCHAIN CONSORTIUM AS FIFTH FOUNDING MEMBER

Stuttgart / Geneva May 18th, 2022 - Mercedes-Benz has joined the Aura Blockchain Consortium as its fifth founding member, together with Prada Group, LVMH, Cartier (Richemont Group) and OTB Group. Having access to the Consortium technology, provides Mercedes-Benz with ready-to-use, cutting-edge blockchain and NFT technology that will raise the customer experience to the next level and further enhance the digital luxury industry.

Press release
Mercedes-Benz joins Aura Blockchain Consortium as fifth Founding Member