Purpose and Values
Milan, 22nd September 2022 - The Prada Spring/Summer 2023 women’s collection plays constantly with dissimilitude and paradox, shifting between different visions, separate realities. Mirroring the décor of the show space - a black paper panopticon, itself a sublimation of a domestic sphere, a reality – a paper-based fabric is used for a series of dresses, torn against the body, intimate and impulsive. Human gestures animate surfaces - traces of life shape the forms of garments, intentional rifts, twists, creases and folds capture a spontaneity, like memories of beauty embedded in cloth. Acts of refinement are energised with a sense of the accidental, representative of creative freedom, gestures of liberation.
Prada invites the viewpoint of film director Nicolas Winding Refn to conceive an experience around the collection. Entailing an immersive installation and the runway show’s physical environs in collaboration with AMO, it is an opportunity for observation and intersection between two creative spheres, an expansion.
At the center of the creative exchange sit a series of short films by NWR, exploring the lives of women, the scope of fluid modern femininity - a subject matter that has always fascinated Prada. These films are presented physically to the audience within the installation at the Deposito of the Fondazione Prada. Through raw apertures punched through the décor, fragments of NWR’s shorts may be observed, the audience inside afforded the opportunity to look out, to more realities.