ニュース

Milan, April 28^th, 2025 – A natural beauty, an emancipated spirit, a fresh reimagining of an archetypal summer wardrobe. The 2025 Miu Miu L’Été Collection and Campaign moves outside. Located in a verdant space, both tranquil and energising, endless summer days and balmy evenings are enjoyed in quiet contemplation, furnished with long-loved antiques, drawn from an eclectic interior. A holiday refuge, a home away from home.

Photographed by the award-winning artist and documentary film-maker Siân Davey, here she turns her hand to fashion for the first time. A diverse cast of characters, including Canadian actress Callina Liang and American actress and model Diana Silvers, is instilled with an intimacy and understanding that is at once quietly revealing and subtly provocative.

Childhood dress codes are reimagined with simple cottons, bold colours - pink, red and periwinkle - and playful details. Signature fabrics return and the conversation with Petit Bateau, specialists in exquisitely crafted underwear since 1893, continues. Accessories are similarly light-hearted.

A leafy garden, dappled sunlight, a breath of fresh air. The familiar is recontextualised to create something new.