PRADA RE-NYLON
WHAT WE CARRY

Prada’s environmental ideology inspires and informs a unique line of regenerated Prada nylon bags. To showcase the cutting-edge processes behind the Re-Nylon initiative, National Geographic, Prada’s Storytelling Partner, has produced a short video series, What We Carry.

A CONTENT SERIES PRODUCED BY NATIONAL GEOGRAPHIC

Expressing the aims, intentions and actuality of Prada Re-Nylon, as well as transparently underscoring the supply-chain of these unique projects, this series of short films takes viewers through a remarkable journey across every continent of the world, from Africa to America, Asia and Oceania to Europe, revealing the inner workings of this unique enterprise.

Each of the five episodes showcases a different source of the recycled materials that comprise ECONYL® yarn, permitting viewers a glimpse inside the workings of the factories and facilities that produce this trailblazing fabric, as well as an idea of the scope of the initiative.

EPISODE 1: ARIZONA / USA

The first instalment, debuting Prada Re-Nylon, takes us to Phoenix Arizona, to the first US carpet recycling facility which can recycle up to 16,000 metric tons each year. Less than 3% of the 1.6 million tons of carpet discarded in the US each year is recycled: in this video, actress and Prada reporter Bonnie Wright and National Geographic explorer and creative conservationist Asher Jay show us one of the sources of ECONYL® nylon and unpack a new cyclical supply-chain upending traditional notions of production for a new generation.

CAPSULE COLLECTION

Six iconic products are proposed with the use the recycled nylon ECONYL®.

The recycled nylon ECONYL® is obtained through the recycling and purification process of plastic waste. The restored nylon can be recycled endlessly without losing its quality.

CONTENT PARTNER

National Geographic