HIGHLIGHTS
使命与价值观
“BRIDGE RIDER” PRADA LINEA ROSSA AND RED BULL HELP SEAN MACCORMAC REWRITE THE HISTORY OF SKYSURFING
Milan, 24th August 2025 – Prada Linea Rossa collaborated with Red Bull athlete, skysurfing pioneer, and two-time X Games medalist Sean MacCormac for his achievement of an unprecedented feat: he is the first person ever to skysurf onto the cables of the iconic San Francisco Bay Bridge, following a 1676.4 meter skydive. Fulfilling this lifelong dream required months of training and the development of cutting-edge technical equipment. MacCormac jumped from a helicopter above the bay in California strapped to an exclusive high-tech board, created as a collaboration between Prada Linea Rossa and the Luna Rossa team. Following a long skysurfing descent, he reached the bridge’s cables, sliding along them for several seconds before spiral turning and landing on a floating platform positioned below the structure. The fine-tuning of every detail in the design process drew on the engineering expertise that the Luna Rossa team has developed throughout its America’s Cup competitions, proving that even the most extreme challenges are overcomable through a combination of research, function, and design. Additionally, Prada Linea Rossa provided high-performance garments and accessories to support MacCormac during his challenge, blending textile innovation with practical, cutting-edge aerodynamic design.
This project is the latest chapter in the partnership between Prada Linea Rossa and Red Bull for the promotion of multiple events and sporting initiatives in support of those daring to push their own limits.