The Miu Miu store of Via della Spiga and Via Sant’Andrea, is one of the standard-bearers for fashion and luxury shopping in Europe, and it has now undergone a major restyling process to introduce the brand’s new look. The hues of the golden damask found in Miu Miu stores across the world have evolved into tale blue, the colour that now dominates the shop. The carpet and chairs are also made of blue damask, creating an intimate, sophisticated and highly feminine environment and a particularly welcoming atmosphere. The furnishings are rounded off by large floor-to-ceiling mirrors that cover the walls, central display units with mirrored edges and round tables, coated either in damask or in the same blue carpet as the floor.
The restyling was unveiled at a cocktail party held in store during Milan Fashion Week. Guests included Emmanuelle Alt, Caroline Issa, Kate Foley, Linda Tol, Leaf Greener, Eleonora Carisi, Syria, Nina Zilli, Caterina Balivo.
A new image for Milan’s
Miu Miu Store
