Miuccia Prada leaves nothing to chance. Though always artistic and conceptual, her inspirations are also always rooted in reality and the world around her.
WWD
This resort season is air miles madness for the hardy few prepared to chase fashion shows across the globe. Miuccia Prada opted for intelligent restraint. She showed at home, in Milan, but her choice of venue was so extraordinary and the bolt-on – an evening at the Fondazione Prada with Francesco Vezzoli’s new show “TV70” – so stimulating, that I doubt there was a soul who missed the experiential thrill of a faroff land.
The Business of Fashion
Pared-back and practical: Prada’s Cruise ‘18 collection was a lesson in simplicity.
There is fantasy here, and beauty, but more than ever a sense of reality, and of the realities of the women buying and wearing these clothes. By skipping the spectacle, the focus was put firmly on the clothes- and they stood up to the scrutiny. These will sell, and sell well, both the frothy and the understated.
Telegraph
Miuccia Prada doesn’t do things by accident and the Spring/Summer 2018 Resort Collection was no exception. In remaining up-to-date and as current as ever, Prada punctuated the diaphanous collection with references to a sporty youth; velcro trainers finished looks, a navy shell suit was a stand-out piece and an anorak juxtaposed with a synthetic cigaline skirt confirmed the high-low combination isn’t going away.
Vogue.co.uk
If there’s anything we need more of in life it’s Prada. In it’ s first ever “Cruise” collection, Miuccia took the show back to where it all began: Milan. But the label of “Cruise” doesn’t matter to Miuccia anyway, even saying backstage after the show that she was reluctant to even call it a Cruise collection because to her a “show is a show”. And a show it was.
Thelovemagazine.co.uk
It only takes a few minutes for Miuccia Prada to satisfy the thirst of those of those who want more than hems and sequins from their fashion. … clothes where patterns are tamed by delicacy, lightness by austerity, and sobriety by surprise… the collection … almost magically, is more Prada than Prada.
Corriere della Sera
Fashion with aesthetics that take into account the new way of the world without abandoning the concept of beauty.
La Repubblica
… Quintessentially Prada: from the sublime use of nylon to a certain sporty je ne sais quoi within the most exquisite bourgeois elegance…
Il Giornale
Prada Resort 2018 – show space “Osservatorio”: Suspended Ensemble