This new, recently-opened space dedicated to women’s ready-to-wear collections forms part of the strategy to increase the visibility of the Prada brand in prestigious department stores.
The 100 m² area is inspired by Prada’s classic style and colours but reinterpreted with new furnishings like pale green canvas, brightly coloured moquette rugs with geometric patterns and Osvaldo Borsani chairs, as well as simple plastic furniture, used to display an exclusive collection of special cocktail dresses.
Prada Saks Fifth Avenue
New York
