Miu Miu unveils a new kind of private club in Paris. Transforming an historic location into a contemporary salon of the imagination, the-miumiu-club bring a new sense of occasion to Paris Couture Week, for one night only.
Miu Miu reinterprets and revives the ornate private residence de la Paiva, now home to the exclusive Travellers Club, into clubrooms including a cinema, restaurant and show house for a presentation of its Croisière Collection 2017, playful and lively, characterized by large trousers with small tops, pareo skirts worn with maxi t-shirts in jersey and light fabrics printed dresses, paired with bicolor satin bombers.
Crystal and plexi colored embroideries, micro pailettes, bright and pastel colors as well as prints – from damier to paisley – underline the high spirited look of the collection.
Mixing histories, layers of cultural meaning and Miu Miu’s underlying spirit of female empowerment, the-miumiu-club Paris deceives the senses in a merging of the new collection with new encounters.
The guest included Kate Moss, Stacy Martin, Dianna Agron, Emma Greenwell, Sophie Turner, Amber Valletta, Soko, Marie- Ange Casta, Roxane Mesquida, Dasha Zhukova, Elena Perminova.