Since its launch in July 2015, the new Miu Miu fragrance has been welcomed with enthusiasm by all markets and has been honoured with a total of 13 international awards conferred by the perfume’s industry leading organizations and international media.
In particular, it was recognised as “Best Fragrance” at the 2015 Elle Japan Beauty Awards and at the MEA/Pan Arab Fragrance Foundation Awards and recently received the Best Bottle Design – both by the prestigious FIFI Awards and Marie Claire France’s Prix International du Parfum – as well as the Best Female Packaging by Italy’s Accademia del Profumo and the Best of Beauty Award by USA’s Allure magazine.