The latest edition of Miu Miu Select, curated by Ju Xiaowen, took place on Wednesday, May 14th, in Miu Miu Chengdu Daci Boutique. Among all the guests actor Bi Wenjun attended the event.
Celebrating Miu Miu’s signature strength of character and distinctive sense of style, Miu Miu Select invites the brand’s friends to curate a highly personalized collection—or wardrobe—of their favorite ready-to-wear, bag, shoe, jewelry, and eyewear pieces from the new season. These selections are available to purchase for a limited time only.
Since its launch in 2019 with Georgia May Jagger in London, Miu Miu Select has featured a diverse roster of “selectors” from around the world. Among the standout names are Clara Luciani and Camille Charriere in Paris; Sydney Sweeney, Chloë Sevigny and Emily Ratajkowski in New York and Gigi Hadid in Miami. Milano has seen Poppy Delevingne, alongside Cailee Spaeny; while Tokyo has welcomed Alexa Chung among many other. Ambassador Lexie Liu and Zhao Jinmai have shared their selection in Chengdu and Nanjing separately. This ongoing project has continued to showcase talent and creativity in its many forms, reflecting an innovative, global vision of fashion.
For this edition, Ju Xiaowen selected a personal wardrobe from L’Eté 2025 collection in a dedicated section of the Miu Miu boutique in Chengdu. To enhance the exclusivity of the pieces, hand-sewn tags signed by Xiao Wen were added to purchases during the event. All items from the series were packaged in custom-designed Miu Miu Select bags and boxes.
Additionally, an exclusive spin-off event will be held in Miu Miu Nanjing IFC boutique from May 15th to May 21st, with a special styling session on May 17th.
Products from this series will be available for a limited time in-store and online at miumiu.com, as well as official mini program site.