PARTNERSHIPS

Prada establishes partnerships based on shared values, but above all representative of the balance between business objectives and societal demands, to anticipate and manage potential problems and improve its response to new requests made by an increasingly diversified stakeholder base.

The Group is therefore engaged in the development and consolidation of cooperative ties with the main players in the territories in which it operates, as a prerequisite for inclusive development in the medium and long term.

NATIONAL CHAMBER FOR ITALIAN FASHION

The Prada Group actively participates in the initiatives promoted by the National Chamber for Italian Fashion, the institution promoting the development of the industry in Italy and abroad.

Since 2010, this institution has undertaken a strong commitment to sustainability, involving partner companies taking action on various topics, from environmental to social.

The Group is a member of the “Sustainability, Ecology and Environment Commission”, an important project conceived to create a platform of environmental, ethical and qualitative tools and standards shared among the main players of the Italian fashion industry, to be promoted and applied throughout the production chain.

The Group is also a member of the commission that developed the “Guidelines on eco-toxicological requirements for articles of clothing, leather goods, footwear and accessories” aimed at introducing new and more stringent parameters for the regulation of chemicals present in products to improve their safety as well as reducing environmental pollution.

The Prada Group supports the Manifesto of sustainability for Italian Fashion.

ALTAGAMMA

The constant exchange of knowledge, information and contacts guaranteed by associations like Altagamma constitutes an important source of information and relational asset.

In 2019, Prada joined as a Partner to the Altagamma Foundation, which brings together 113 high-end Italian cultural and creative companies, promoting Italian excellence, uniqueness, and lifestyle throughout the world. Its mission is to contribute to the growth and competitiveness of the Italian cultural and creative industry.

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STARTUPBOOTCAMP

In June 2019, the Prada Group announced the start of a three-year partnership with Startupbootcamp, the leading European start-up accelerator with international programs, regarding the launch of a global innovation centre in Milan dedicated to the fashion sector.

The partnership started within the “FashionTech” initiative, where Prada participated as a Supporting Partner. With this initiative and following a global selection process that identified more than a thousand startups, Startupbootcamp and its corporate partners select, on an annual basis, the players with the stronger technological innovation and sustainable content in the fashion sector. Startupbootcamp supports the chosen start-ups with mentoring activities in order to accelerate their growth.

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UNIVERSITIES AND RESEARCH ORGANIZATIONS

The Prada Group has formed collaborations with important universities and research bodies, for the creation of innovative content for international conferences and hackathons; or to finance the most advanced scientific research, including highly specialised study courses aimed at students from all over the world.

Among the most recent initiatives, Prada became the main sponsor of the International Master’s degree in Luxury Management (IMLux) together with the French Champagne Taittinger Group. This combination of Italy and France is also reflected in the structure of the master’s degree - taught in English - which allows its international students to obtain a double degree by attending the first semester at the NEOMA Business School in Reims and the second semester at the Polytechnic of Milan.

The collaboration with Politecnico di Milano had already been consolidated over the years thanks to the work carried out within the "Shaping a Future" Conferences that Prada organised and hosted from 2017. This was thanks to the scientific contribution of another renowned institutional partner namely the Centre for Customer Insights of Yale University.

Finally, the Group is the Supporting Partner of Fondazione Gianni Bonadonna, which started its activities in 2019 with the “Istituto Diffuso” for innovative cancer treatment research, after the presentation of the collaboration with Prada that took place in October 2018. On April 2021, Fondazione Gianni Bonadonna - with the support of Prada Group - and Fondazione AIRC announced the call for applications for international fellowships in honour of Gianni Bonadonna.

COOPERATIVE COMPLIANCE

The Prada Group’s tax strategy is based on the prevention of tax risk and on "tax certainty" through a continuous dialogue and a long-term virtuous interaction with the Tax administrations of the countries where it operates. This tax strategy allowed Prada Group to join domestic and international preventative cooperative regimes.

In accordance with the Italian tax administration, in 2017 Prada Group Parent Company entered into the Cooperative compliance regime, to which a limited number of Italian companies have been admitted. The same tax administrations invited Prada to join the International Compliance Assurance Programme – “ICAP”, an international cooperative compliance program launched and coordinated by the Organization for Economic Cooperation and Development (OECD).

Long-term cooperation with Italian and foreign Tax administrations has also enhanced, in the past years, other multilateral tools such as: (i) Advance Pricing Agreement, that provide prior certainty regarding the criteria and methods adopted for determining intercompany transfer prices and (ii) Mutual Agreement Procedure (MAP), through which it’s possible to obtain a “friendly” settlement of any international double taxation disputes.

Discover more about our partnerships

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